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Videos from around the web on Marketing

> Seth Godin: Sliced Bread and other Marketing Delights - click here
"http://www.ted.com In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones."

> Dramatic Shift in Marketing Reality - click here
Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy - and are increasingly failing to connect with consumers. The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers:
To find new ways how to get people engaged again in products, advertising and in brands.

> Malcolm Gladwell: What we can learn from spaghetti sauce - click here
"http://www.ted.com Tipping Point author Malcolm Gladwell gets inside the food industry's pursuit of the perfect spaghetti sauce -- and makes a larger argument about the nature of choice and happiness."

> Nikesh Arora at the Marketing Society Annual Conference - click here
Nikesh Arora, President of EMEA Operations speaks about how the internet is changing marketing at the Marketing Society Annual Conference in London.

> "All Marketers are Liars" - Seth Godin speaks at Google - click here
** LONG VIDEO - Seth Godin is the author of six bestsellers, including Permission Marketing, an Amazon Top 100 bestseller for a year and a Fortune Best Business Book. His newest book, All Marketers are Liars , has already made the Amazon Top 100 and has inspired its own blog.

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